29 December 2014

Fiat Production Cars/LCVs By Nation : 2013

The Serbian built 500L. Go forth and conquer! 

Fiat was once the darling of the European car buying public. After losing it's way, it is now fighting it's way back and now with the help of Chrysler under the FCA company. It relies heavily on Brazil for profit and struggles to make money manufacturing cars in Italy. In 2013 they were 12th biggest car/LCV maker.

The Turkish made Qubo. I like its style. 

Europe accounts for 49.9% of the total, the Americas 48.3%, and 1.8% in India. Clearly it has work to do to globalise its operation. No production in the world's biggest market China, which it ceased it's manufacturing there in 2007. Having got in there very early, it failed to capitalise on the opportunity. Fiat has only just passed it's 2002 India production figure! A case of many missed opportunities.


11 12 13 Nation Prod Share

1 1 1 Brazil 740,174 38.1%

3 2 2 Italy 485,061 25.0%

2 3 3 Poland 244,326 12.6%

9 6 4 Serbia 113,878 5.9%

4 4 5 Turkey 107,319 5.5%

5 5 6 Argentina 104,891 5.4%

- - 7 Mexico 92,464 4.8%

7 7 8 India 35,650 1.8%

6 8 9 France 13,528 0.7%

8 9 10 Hungary 4,637 0.2%


Total 1,941,928

Data source: OICA and Fiat.

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