Greece Top 4 Brands : 1990-99

Toyota had a great decade in Greece

The unpredictable sales continued in Greece through the 1990's, with only Toyota and Fiat represented every year. The top four occasionally had less than a third of the sales at times, not common in car markets. Despite all the movement, only three brands held the top spot in this decade.

In 1990, 115,300 cars were sold, but in two years it was up to 199,000. Two years later they had collapsed to 109,200! Then they took off again to reach a heady 261,700 by 1999. The early part of the decade, Greece was struggling economically, but a successful programme to stabilise the financial situation led to the sales spike in the latter part of the chart.

So this was Toyota's decade in Greece, with Fiat second. VW at the time was struggling to make much impact while Ford and Peugeot were nowhere to be seen at the top as they usually are in Europe.

Yr	1st	Sales	%	2nd	Sales	%	3rd	Sales	%	4th	Sales	%	%
1990	Niss	14.0	12	Toyo	11.2	10	Fiat	9.6	8	Opel	6.9	6	36
1991	Niss	16.9	10	Fiat	15.3	9	Toyo	14.8	9	Ren	5.9	5	34
1992	Niss	18.1	9	Fiat	17.0	9	Toyo	16.0	8	Opel	12.3	6	32
1993	Toyo	15.5	10	Fiat	14.9	10	Seat	11.7	8	Niss	10.9	7	36
1994	Fiat	15.8	15	Toyo	10.9	10	Seat	9.9	9	Opel	9.8	9	42
1995	Fiat	16.6	13	Toyo	10.6	8	Seat	8.4	7	VW	8.4	7	35
1996	Fiat	13.6	10	Seat	11.4	8	Opel	10.4	7	Toyo	9.3	7	32
1997	Toyo	15.4	10	Fiat	15.0	9	Niss	11.1	6	Hyun	11.9	7	34
1998	Toyo	18.9	10	Hyun	16.7	9	Fiat	16.1	9	Citr	15.7	9	37
1999	Toyo	27.3	10	Opel	23.4	9	Hyun	22.5	9	Fiat	19.6	8	35

The Punto went well for Fiat at the time