Land Rover Sales Swiss By Model 1999-2015

For a small country such as Switzerland, Land Rover does quite well. As to which was the most popular model, that swapped around somewhat until the RR Sport arrived, and it was an instant hit. Now the Evoque has turned up and it is even more so. It lifted sales to another level in 2012. Total sales were consistent from 1999 to 2011, but the Evoque has been the difference in those last few years. The Discovery Sport will take that role over in 2016.

The colours in the 'Total' column correspond to the volume. Each thousand is a different colour.

Yr	Evoque	RR Sp	Dis Sp	R Rov	Disco	Freel	Defend	Comm	Total
99	-	-	-	580	250	1,160	380	10	2,380
00	-	-	-	520	200	1,140	480	10	2,350
01	-	-	-	300	190	900	450	30	1,870
02	-	-	-	550	150	630	450	30	1,810
03	-	-	-	500	120	430	390	40	1,480
04	-	-	-	360	120	420	440	10	1,350
05	-	-	-	590	280	190	340	60	1,460
06	-	660	-	150	240	120	280	60	1,510
07	-	840	-	200	260	530	290	40	2,160
08	-	680	-	120	180	380	330	50	1,740
09	-	460	-	120	150	250	250	40	1,270
10	-	790	-	120	200	220	160	70	1,560
11	440	670	-	160	280	200	40	210	2,000
12	2,430	750	-	140	310	130	10	270	4,040
13	1,860	720	-	510	220	140	-	320	3,770
14	1,650	1,150	-	360	260	60	-	330	3,810
15	1,430	1,070	650	370	270	10	-	970	4,770
Tot	7,810	7,790	650	5,650	3,680	6,910	4,290	2,550	39,330

The "Comm' last column refers to commercial vehicles of which I do have a model breakdown. I'm picking the Defender would be most of those, especially since 2011.

This is an update of an older article.