03 January 2012

Car Sales Sweden: 2011


The super efficient Swedes have quickly got their statistics out for the public to know about their car market. A 5% increase for the year was good, but a 15% drop in December wasn't a good sign. The market was strong for the first five months, then flat thereafter.

Volvo would have been happy with a 9.5% gain, but VW's 21.8% increase is ominous. Volvo will not want to give up it's top spot in its home market, but VW's goal will be to do just that in due course. Sales and market share are listed below:

1 Volvo 58,800 19.3%
2 VW 43,500 14.3%
3 Audi 18,870 6.2%
4 Ford 16,950 5.6%
5 Toyota 16,600 5.4%
6 BMW 16,000 5.3%
7 Kia 14,750 4.8%
8 Skoda 13,950 4.6%
9 Renault 12,650 4.1%
10 Hyundai 12,500 4.1%
11 Mercedes 11,850 3.9%
12 Peugeot 9,300 3.1%
13 Opel 7,200 2.4%
14 Nissan 7,200 2.4%
15 Citroen 6,350 2.1%
16 Mitsubishi 5,300 1.7%
17 Fiat 4,150 1.4%
18 Suzuki 3,950 1.3%
19 Saab 3,500 1.1%
20 Subaru 3,500 1.1%
21 Honda 3,400 1.1%
22 Seat 2,700 0.9%
23 Mazda 2,700 0.9%
24 Chevrolet 1,700 0.6%
25 Dacia 1,60 0.5%
26 MINI 1,400.5%
27 Chrysler 1,000 0.3%
28 Lexus 1,000 0.3%
29 Land Rover 650 0.2%
30 Alfa Romeo 550 0.2%
Other 1,250 0.4%
Total 304,800 5.3% increase.

Some big winners were Hyundai (+23.2%), Nissan (+30.3%), Fiat (+51.7%), MINI (+88.7%), Land Rover (+61.9%) and Alfa ((+158%). All the French brands lost market share, while Saab (-60%), Subaru (-20.4%), Honda (-18.3%) and Mazda (-17.9%) all fell heavily.

My guess: 2012 could see the Swedish car market do well to match 2011's sales figures.

Source: Bilsweden

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