02 January 2012

Car Sales Iceland: 2011


First up in this series for 2012 is Iceland, a country of Norse heritage, but proudly independent since 1944. It has a high standard of living, but was hit hard by the economic downturn in 2008. Passenger car sales fell from 17,100 in 2007 to 2,200 in 2009. Up until the 30th Dec 2011, 5,000 passenger cars were sold. Below are sales for the 2011 year by make:

1 Toyota 787 15.6%
2 VW 614 12.2%
3 Suzuki 516 10.2%
4 Skoda 448 8.9%
5 GM 441 8.7%
6 Hyundai 394 7.8%
7 Kia 359 7.1%
8 Ford 340 6.7%
9 Nissan 293 5.8%
10 Honda 225 4.5%
11 Mercedes 95 1.9%
12 Audi 92 1.8%
13 Subaru 61 1.2%
14 Volvo 60 1.2%
15 Renault 51 1.0%
16 Peugeot 49 1.0%
17 Land Rover 47 0.9%
18 Citroen 31 0.6%
19 Mitsubishi 28 0.6%
20 Porsche 28 0.6%
Others 57 1.1%
Total 5,042 +62.9%

Toyota lost 5% of its market share, from 21.6 to 15.6%. That was quite a fall but consistent with issues the brand has had to deal with in 2011. Some big improvers were Skoda (+148%), Kia (+245%), Ford (+212%) and Nissan (+581%).


Source: Umferðarstofa

Pic of Reykjavik: Stuck in Customs
http://www.photographyblogger.net/day-11-reykjavik-iceland/

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